ABOUT: This toothpaste is an innovative product offering a comprehensive suite of benefits for your oral health. It delivers an all-round clean, assisting in strengthening enamel and protecting gums. Developed in conjunction with oral care professionals, this toothpaste is designed to effectively remove plaque and gently restore natural whiteness to your teeth. Moreover, the sensitive formula caters to those with delicate gums and teeth, ensuring a comfortable brushing experience. What sets it apart is its commitment to ethical standards; it's vegan-friendly, cruelty-free and free from Sodium Lauryl Sulphate (SLS).
Vegan and cruelty-free
PACKAGING: Packaged in fully recyclable HDPE tubes, and using a reduced EVOH layer means the tubes can be recycled in curb-side recycling, along with bottles. The tube is also white as this is the most recycled plastic within the recycling systems we have.